Etoro Investment – 'Zynga for Real Men'

When I was asked by Ben Weiss of Greylock to come speak in Israel for his FinTech conference, I said sure.

I let him know I had no intentions of investing in any Israeli businesses.

Ben probably laughed as he reassured me…’no problem’.

That whole plan lasted until I heard Yoni present Etoro.com .  I walked up to him after the presentation and I said you are turning Forex into ‘Zynga for Real Men’.  We hit it off.

Next thing you know…Israel and San Diego have a new connection .