Shaving 2.0

Manscaping, Mantrimming whatever you want to call it…

I call it genius and long overdue as a product.

I think the Sharper Image has had a corner on the nose and ear hair trimmer market. It appals me when men don’t take care of this simple grooming exercise. Furthermore, the technology in the latest trimmer provides an excellent head rush matched only by a Slurpee brain freeze :)

Philips delivers on a perfect combination of the 4p’s I learned and forgot in business school.

I am blown away with the perfection of this pitch. Go check it out at www.shaveeverywhere.com .

Genius – well done. I hope it does nose and ears as well. For those offended, we are offended at your body hair gone wild!

The future of an ad campaign and delivery?

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