The ‘Social Web’ Index SWEB from Stocktwits... It’s Alive...

I am not sure I love the term ‘Social Web’, but it is better than Web 2.0 and less creepy than The ‘Alive‘ Web which my friend Om coins in a great post.

Phil, Ivan and I have been thinking hard about ideas, but the Stocktwits 50 is our bread and butter. We love strength and all the great leaders show up on this list.

That said, the ‘Social’ web is in it’s infancy. I know this for sure because of the names on our first Index are dominated by big brands. Maybe Amazon will buy Twitter and Facebook will buy Equifax, so you have to just start thinking about it and get it out there.

I chose this Monday because of the panic. It’s a great day to start tracking just about anything so we pushed it out. HERE IT IS, we call it $SWEB on the stream. I think the $SWEB will and should be volatile, because it will be filled with leaders. The outlier winners will carry the losers. Turns out we picked a great week as the Index was up 10 percent.

Ten years from now, maybe all the great Technology and Consumer brands will continue to dominate this list because they integrate ‘social’ into their fabric, but that would not be awful. They would just continue being great leaders. I don’t mind owning $AMZN and $AAPL and $GOOG ten years from now.

We WANT and NEED your help though. This index is a work in progress. It’s going to be a community effort. So you can hit me up anytime with your ideas for inclusion or exclusion.